Customer service goes a long way in business. In my
experiences, customer service can turn me on or off to a certain product. It
makes for a better shopping experience when you have people there who are there
to help the best way possible and with a happy face. Customer service should draw in the customer without
overselling the product. One who is good at customer service makes the customer
want to come back for more. I have had both good and bad customer service
experiences. In the bad experiences, I became less interested in the product
and sometimes the store itself. This is the power customer service has. It is
also great when customer service actually listens to their customers. Often, I
find employees can cut off customers or the employees belittle customers, which
is horrible for sales and the company in general. Consumers mark most companies
with bad customer service; consequently, there is a chunk of consumers that
company cant reach. “The essence of good customer service is
forming a relationship with customers – a relationship that that individual
customer feels that he would like to pursue.” (Susan Ward) When a customer feel
like they are always right it makes for a better shopping experience across the
board. “Customer service is an integral part of
our job and should not be seen as an extension of it. A company’s most vital
asset is its customers. “Susan Friedmann” Customer service should be out in front on display just like
an item the company is selling. Taking into account all things to have good
customer service, a company will be much more successful. It is almost guaranteed!
Customer service is the lifeline. Bad customer service has the reverse effect.
A company will definitely not last long without good customer service. Also, a guarantee.
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