JP Productions: Final Project: Product

Thursday, December 12, 2013

Final Project: Product

We stand by our product with the utmost confidence. “Positioning is arranging for a product to occupy a clear, distinctive, and desirable place relative to competing products in the minds of target consumers.” (Pg. 52) Positioning is key, as previously stated, convenience is one of our top priorities. We want our customers to have easy access to a wonderful product. “As one positioning expert puts it, positioning is “why a shopper will pay a little more for your brand.”14 Thus, marketers plan positions that distinguish their products from competing brands and give them the greatest advantage in their target markets. “ (Pg. 52)

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About Me

Music is my passion, along with everything that has to do with bringing music to life for an audience. I picture the process of making music as a blank canvas. When a song is finished, the same blank canvas becomes a work of art. That piece of art is put on display with the potential to inspire and start revolutions. I am an artist and I do not take power of music lightly. It takes a commitment to excellence and a creative thought process to make quality music. Both of these are qualities that I possess. Every element in making a song is equally important. When one process is finished it is a stroke on the canvas. As a musician (pianist) and a lyricist, I have the ability to view a canvas from multiple angles. This allows me create music and words that complement each other. I am always looking to soak up knowledge and techniques that I can involve and execute in my music, which requires me to learn quickly. My passion for making good music allows me to be dedicated to my art. I have what it takes to be successful in making music. I will only grow as an artist, which in turn, will warrant me to produce better art.